Innerlogics

SXSW Heatmap

March 25, 2012 Share
bigdata sxsw tracx

A heatmap visualization of some of the data we collected and analyzed at Tracx to create The Ultimate SXSW Infographic:

Tracx customers have access to an interactive map showing clusters of public, location-tagged user-generated content (tweets, check-ins, etc.) that are relevant to their campaigns, with the ability to drill down to the individual post level.

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